About 7 years ago, I started my first online business while I was in college (selling clothes), and this little hobby I picked up quickly became my obsession. I started selling all sorts of things online and have become what I like to call a student of marketing.
Today irrational obsession is Direct Response Marketing aka finding and implementing creative ways for businesses to advertise in a way that solicits a response from those they are marketing towards.
This accomplishes two things in one step:
The business now has a new name and contact info (lead) to call on and convert to a lifelong client.
The business is also building an email list which can be used to re-market any additional services the business has which they feel their clients might be interested in.
I'm interested in teaching, educating and showing others the power of well executed direct response marketing campaigns.
1 topic · no fee, no honorarium, no mileage
Review available topics below. Use the “Request This Free Speech” button and fill out the contact form. Jeff contacts you to discuss the details of the request.
"The business that can spend the most to acquire a client, wins" That is the fundamental statement to understand in your marketing and advertising efforts. It's not about being selfish. It's not about number of leads. It's about building a company your current and future clients genuinely want to work with.
Discover how to implement a step-by-step system that will allow you to keep your pipeline full and advertise in a way that will have your prospects running to work with you.
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